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Januari 2008
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 GfK Till Roll Report 2007
A complete view on the individual performance of each FMCG and Fresh retailer.
Shopping Mission
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GfK Panel Services Benelux
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Room 106 (first floor)
Heizel Esplanade Heysel PB 36
B-1020 Brussels
Belgium
Tel: +32 (0)2-5580558
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www.gfk.be
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Welcome to the new edition of ConsumerInsights!
Dear reader,
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We wish you a pleasant reading!
Kind regards,
Dirk Vanderveken
Division Director Belgium
Targeting the Private Label buyer
In Belgium the market share of the Hard Discounters has risen from 12% in 2003 to 16.3% (MAT09 2007). The other retailers have responded by introducing numerous Private Label ranges. When Private Labels represented 22.6% of the total FMCG turnover in 2002, they now reach a market share of 26.9%...
You can read the full article here.
GfK ConsumerScan Barometer
You can view the full barometer here.
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